Maui Jim got its start in 1980 as a small company selling sunglasses on Ka'anapali beach in Lahaina, Maui. Seeing a need in the market for technology that could combat intense glare and harmful UV while bringing the brilliant colours of the island to life they engineered the revolutionary PolarizedPlus2® lens. Maui Jim offers a selection of durable, lightweight polarised sunglasses that allow you to see the world in truly vibrant, glare free colour.

Unleash your potential. Kopikala is a retro-inspired square with an adjusted fit for comfort. This style features a vintage logo in high relief and a playful colour palette with impact-resistant Maui Pure for life in motion.